Virtual Forum
Advancing Ad Tech: Best Practices for Segmentation and Data Strategy
Discover best practices to utilize with advancing ad tech.
WHEN: May 6th, 8:30 to 10:00 AM CT
WHERE: WebEx video conference; meeting details will be shared via email
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Event details
Join us at the next Martechify session where we will be discussing best practices and use cases for segmentation and data strategy within digital advertising technology. Active participation and feedback will be encouraged.
Featured Martechify Experts
Head Of Marketing, Commercial Print, US at HP
Chief, Global Marketing at NI
Director of Brand and Content Marketing at SparkPost
AGENDA
8:30 to 9:00: Introduction
9:00 to 9:30: Scenarios and Use Cases
9:30 to 10:00: Discussion, Questions and Wrap Up
Key Takeaways
- Hearing insights from marketing leader peers on best practices for segmentation and data strategy
- Maximizing the full extent of the capabilities of Ad Tech
- Martech best practices from industry and thought leaders to apply to your business
ABOUT MARTECHIFY
We believe we can all learn from each other.
As such, our goal is to create an engaged community of thought leaders supporting one another in advancing their game.
Martechify is a forum series designed to elevate knowledge, capabilities, and execution depth for business leaders in transition to more advanced marketing enabled by technology and data.
The forum series will feature interactive martech exercises based on proven success stories, and content will evolve and build to bring additional value upon repeat attendance. Future sessions will touch on subjects including harnessing data, tech architecture, organizational evolution, team resourcing, personal development, and advanced journey marketing strategies.
Join the conversation and let us know how to make Martechify an ongoing destination that best supports your professional growth both personally and for your organization.
