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Harness the Cloud: Accelerate Growth with Cutting-Edge Data Technology
Email Marketing in 2025: Adapting to Apple iOS 18.2 and Emerging Trends
Planning for 2025: What’s Next for Your Martech Stack
Precision Targeting: Using AI, ABM, and More 
MARTECH CHATS SERIES | Part 2: Pragmatic AI for Right Here, Right Now
Integrative Analytics: Platforms & Tools
MARTECH CHATS SERIES | Pragmatic AI for Right Here, Right Now
MARTECH CHATS SERIES | ABM/ABX: Real-World Insights
October 2023 Recap
Total Experience: Connecting Online and Offline Channels
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Resources

David Sim Article Cover for Web

From ‘Spam Engineer’ to ‘Martech Innovator’: How David Sim’s Journey Reflects the Evolution of Data-Driven Marketing

How did a process engineer who once sent half a million spam emails a day transform into a marketing leader managing 87 martech tools for major enterprises?

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Ingrid Sierra Article Cover

Building a Strategic Martech Stack: A CMO’s Guide to Balancing Tools and Results

What if the secret to winning in today’s tech-driven market wasn’t about chasing every new tool, but about strategically aligning your technology for real, lasting impact?

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Eduardo Ortiz Article Cover

GS1 Mexico Boosted Member Retention by 30% in Two Years With the Help of AI

We sat down with Manu Aggarwal, co-founder of Brandbevy and a martech visionary, to explore the trends that will define the next era of marketing technology. From AI’s supportive role to the rise of hyper-specialized tools, his predictions are a must-read for any marketer looking to stay ahead of the curve.

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Article cover for Gerardo A. Dada

Turning Content Chaos into Clarity: How Marketers Can Eliminate the “Content Clutter”

Are you struggling to cut through the noise in today’s crowded digital landscape? You’re not alone. With marketers churning out endless streams of content, many are left wondering: Is all this effort actually moving the needle?

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AI abstract art

AI Agents: The New Frontier in Marketing Technology Orchestration

As Scott Brinker, VP of Platform Ecosystem at HubSpot and Editor at chiefmartec.com, explains in his article, AI agents are transforming how marketing tools collaborate to streamline complex processes and redefine the tech stack.

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Revolutionize Your B2B Prospecting with AI

How a Former LEGO Group Executive is Using AI to Revolutionize B2B Prospecting

Read how John Lyons’ experience at the LEGO Group and leading successful agencies helped him build a sophisticated AI-powered prospecting system that enables him to operate like a much larger organization.

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Top 10 Predictions from 10 Leading Experts: What to Expect in Martech and Data in 2025

Top 10 Predictions from 10 Leading Experts: What to Expect in Martech and Data in 2025

Do you have your finger on the pulse of martech trends for 2025? From hyper-personalization to vertical AI agents, martech is driving marketing to new places. See what our 10 experts predict you should look out for next year.

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Martech Tips for 2025: Why Human-Centric Content Is the Future of Success

Martech Tips for 2025: Why Human-Centric Content Is the Future of Success

Putting humans and human interaction at the center of your content strategy means you know your audience, including where and how they want to engage. Here are some of Chris Perez’s tips for 2025.

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How to Enhance Your Martech Stack in 2025 with Rebecca Farabaugh

Harnessing AI in Market Research: How to Enhance Your Martech Stack in 2025

We recently interviewed Rebecca Farabaugh, former Executive Director at Allegheny Health Network, and discovered how AI-driven market research can enhance martech stacks in 2025—while keeping human insight at its core.

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10 Trends and Predictions for Martech in 2025 with Manu Aggarwal

10 Trends and Predictions for Martech in 2025: Insights from Manu Aggarwal 

We sat down with Manu Aggarwal, co-founder of Brandbevy and a martech visionary, to explore the trends that will define the next era of marketing technology. From AI’s supportive role to the rise of hyper-specialized tools, his predictions are a must-read for any marketer looking to stay ahead of the curve.

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Recent Posts

  • Harness the Cloud: Accelerate Growth with Cutting-Edge Data Technology
  • Email Marketing in 2025: Adapting to Apple iOS 18.2 and Emerging Trends
  • Planning for 2025: What’s Next for Your Martech Stack
  • Precision Targeting: Using AI, ABM, and More 
  • MARTECH CHATS SERIES | Part 2: Pragmatic AI for Right Here, Right Now

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